About Reda Amalou

Reda Amalou graduated as an architect at the University of East London.
He founded AW2 architecture workshop in Paris in 1997. The practice has since developed into a high-end design office recognised across the world. The firm’s work has had extensive international press coverage and has reaped awards: Best Hotel Design Travel and Leisure, Best Hotel MIPIM award, Green Good Design Chicago Museum of Architecture…

With AW2, Reda Amalou has developed architecture, interiors as well as furniture designs. This has naturally led him to create, in 2013, his own furniture and accessories collection, presented under the brand Reda Amalou Design.

The collection combines elegance, simplicity and sobriety while giving a strong sense of luxury. Often inspired from modern 20th century aesthetics, each piece is designed with a unique formal identity as well as a sense of structure. Each piece defines its own space; the lines are pure and expressive. The materials used range from leather to bronze and walnut, with rich deep textures.

Reda Amalou collaborates with several luxury brands such as Veronese, Roche Bobois, Baguès Paris or Baccarat to design unique signature pieces and collections.